Our Story
magenCRM was born out of a deep commitment to strengthening Jewish life and connection. The company was founded by Abraham Guterman, a member of the Jewish community in Colombia, South America.
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Serving on the board of his local Ashkenazi Orthodox synagogue, and inspired by the teachings of Chabad and the vision of the Lubavitcher Rebbe, Abraham witnessed firsthand how meaningful it is when a community stays close — remembering one another’s milestones and showing up for birthdays, Yahrzeits, anniversaries, and other significant dates.
But he also saw the challenges: limited resources, busy schedules, and the difficulty of maintaining personal connections at scale.
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This realization sparked the creation of magenCRM — a simple, innovative platform designed to help synagogues, Jewish communities, and individuals automatically stay in touch with their members and loved ones. By sending timely and personalized reminders, magenCRM helps strengthen relationships, increase participation in services and community events, and boost donations and engagement.
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The company was established with the mission of serving any jew around the world.
Whether you’re a synagogue administrator, a nonprofit leader, or someone who simply wants to stay meaningfully connected — magenCRM is built for you.
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This isn’t just a software platform. It’s a tool for connection, growth, and inspiration.